Your Mental Health Marketing Agency

According to recent studies, the global mental health market is projected to grow at an annual rate of 3.5%, reaching $537.97 billion by 2030​. Lots of opportunities for success, but even more competition. You can’t afford any wrong steps. To win this market, you need a strong digital marketing strategy to drive your ever-important bottom line.

97th Floor has been top of the digital marketing game for nearly two decades, specializing in services for mental health brands. Get ready to sit back, relax, and watch the clients pour in.

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Case Studies

Services for Mental Health Clinics and Practices

Let’s face it – running a mental health practice means juggling a lot of responsibilities. You don’t need the extra headache of creating a marketing strategy that hits the sweet spot of communicating your value and targeting your ideal customers AND generating qualified leads. Our team is here to help you dominate your market with marketing strategies crafted specifically for the mental health industry.
Advertising
Advertising for mental health brands requires a careful touch. Your ads need to resonate with your audience while treading carefully around the many sensitive topics present in this space. At 97th Floor, we couple creativity with consumer insights to keep your ads relevant, memorable, and empathetic. Whether through Google Ads, social media, OOH, or programmatic display, our ads are strategically designed to maximize your return on investment, all while maintaining brand-driven compassion.
SEO
According to recent studies, SEO is the leading tactic for mental health marketing efforts across the board. This means the picking is good, but the competition is tough. Our SEO strategies are laser-focused on Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T) to position your brand high on the SERPs. Our SEOs are experienced in targeting the specific, high-intent phrases your audience is searching for, learning from keyword research, and innovating on the constantly changing Google landscape.
Design
First impressions matter, especially in the mental health industry. Your audience will walk away if your brand appears to lack professionalism or expertise. So, your website and digital assets must reflect the high quality products/services you offer. Our design team creates visually appealing, user-friendly designs that attract and convert viewers into clients. Whether you need a full website overhaul or specific design elements, we’re here to help your brand shine.
Content
Your audience relies heavily on educational content to answer questions and concerns before they buy. Top-of-funnel and middle-of-funnel content builds trust and loyalty with your potential customers, answering their queries and proving your awareness of their needs. Our team specializes in creating high-quality, credible content that resonates and addresses your audience’s most pressing concerns—all crafted with SEO in mind.

Let's Build
Your Marketing
Strategy

No cookie-cutter pitches from us! We build custom strategies based on each of our clients’ unique goals. Here’s what you can expect from 97th Floor:
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A consistent, dedicated team of marketers
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Writers, advertisers, SEOs, and designers with years of experience
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Unparalleled audience research capabilities (with our own patented tech)
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KPIs tracked and reported consistently, the ones you care about most
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Campaigns launched within 2 weeks of kick-off
Fill out the form and let’s start with a 30-minute discovery call.
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Mental Health FAQ

Not necessarily. We can work with your existing website to improve its design, functionality, and SEO. However, if your site is outdated or not mobile-friendly, we may recommend a redesign to better meet your goals.
The best services for your practice depend on your specific goals. Typically, we recommend a combination of SEO, content creation, and targeted advertising to build a strong online presence and drive patient engagement.
Yes! We offer a full suite of digital marketing services, from SEO and content creation to design and paid advertising. Our goal is to be your one-stop shop for all your marketing needs, allowing you to focus on your practice.
Our pricing is customized based on the services you need and the scale of your marketing efforts. We’ll work with you to create a package that fits your budget and delivers the best value for your investment.
Absolutely. In today’s world, having a strong online presence is critical for attracting new patients and growing your practice. High-quality digital marketing can significantly boost your visibility and credibility. Check out our case studies to see how it’s worked for other brands.
That’s where we come in. With minimal time cost on your end, our team handles all aspects of your digital marketing strategy, from planning to execution, so you can focus on what you do best—caring for your patients.
We can tailor our services to meet your specific needs, whether you’re looking to attract patients locally or expand your reach nationally. Our strategies are flexible and designed to meet your goals.