Jon Hammond is the Senior Director of Campaigns at 97th Floor, where his leadership transforms creative vision into measurable success. A Brigham Young University alum, Jon majored in broadcast journalism/film, and minoring in entrepreneurship, clinching the prestigious Earl J. Glade Award for outstanding achievement in broadcast journalism. With over a decade of marketing experience ranging from in-house B2C consumer goods roles—highlighted by producing a multiple million dollar acquisition channels, innovative experiential events, and even a regional Super Bowl commercial—to agency leadership, Jon has masterfully steered numerous brands through comprehensive rebrands, enhancing their market presence. His expertise spans a broad spectrum of marketing disciplines and weaving those channels intentionally. Jon not only manages marketing strategies for startups and Fortune 500 companies but also directs and mentors a dynamic team of marketers, writers, and designers. His innovative approach has birthed multiple award-winning campaigns. Jon's passion for deep human understanding and storytelling is at the heart of his success. He excels in merging data with creativity to forge impactful campaigns and strategies that resonate deeply with audiences. Jon has shared his insights at notable conferences across the United States, including ""SparkTogether."" His work at 97th Floor is a testament to his belief in the power of storytelling and innovation to connect brands with people, embodying the agency's commitment to expertise, experience, authority, and trustworthiness. In his free time he loves spending time with his wife, 3 crazy young boys, being active through triathlons, skiing, and golf. When not on the move Jon loves pizza and a bowl of cold cereal.