By: Shante Schroeder

Episode 007: on Successful Online Marketing

December 30, 2014


    In this episode of 97th Floor Radio, Shante Schroeder speaks with a representative of provides resources and information for people to overcome their addiction(s).

    You will learn:

    • Talks about his career, how he got into the industry.
    • I think it’s really important before you start investing time, money and resources online–you have a customer that is going to acquire that business.
    • Great ideas are not for everyone. Plan out multiple ideas and see what sticks.
    • When failures happen, take advice from other people, study competitors, and then formulate a strategy.
    • How he focused on building a brand. How to separate myself from the competition.
    • I’m intrigued to hire new people that think completely different than I do.
    • I really focus on quality–having quality writers who write information that a person wants to read. I like to hire great writers.
    • Work experience with content marketing and promoting good content on social media.
    • Be aware of what type of worker you are. What work environment do you thrive in the most?
    • Employee relations are very important.

    Links and Resources Mentioned:

    Learn more and connect with

    YouTube | Google+| Twitter

    Learn more about: Drug Rehab

    Thank You For Listening!

    What’d you think of today’s show? The conversation continues in the comments below. Be sure to leave your great insights.

    Written by Shante Schroeder on December 30, 2014

    Shante is the Director of Marketing & Communications at 97th Floor.

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